Trisakti Institute of Tourism Library
Penelitian ini bertujuan untuk mengetahui media sosial marketing, tingkat kepuasan pelanggan, minat berkunjung kembali, besar pengaruh media sosial marketing, besar pengaruh tingkat kepuasan pelanggan, serta besar pengaruh media sosial marketing dan tingkat kepuasan pelanggan terhadap minat berkunjung kembali di kalangan pengunjung pameran IMBEX Jakarta. Metode penelitian yang digunakan ad…
Today digital era is evolved with many options of entertainment offered as a crowd-pleaser. One of the fastest growing entertainment sector is cinema industry with the presence of Hollywood Movie as well as strong presence of Indonesian Movie. Cinema is popular as the cheapest entertainment among other industries as because cinemas offer a different atmosphere , ambient and experience t…
Currently, coffee has become part of the daily lifestyle that cannot be separated from urban communities. As a result coffee shops or cafes have always been a favorite place. Not only as a place to relax and hang out with friends or as a tourist destination, the presence of a coffee shop or cafe is also a meeting point for work colleagues and business meetings. So, the purpose of this study is …
Customer satisfaction has long been acknowledged as a major aspect in the hospitality industry. In order to obtain a high level of satisfaction, hotel businesses can focus on their service quality as a fundamental strategy.
Since COVID 19 pandemic, the business industry has been required to innovate to survive this downturn, where business needs loyal customers. In order to get loyal customers, customer satisfaction is an important factor that businesses need to keep an eye on in order for them to improve their relationship with customers and gain new customers. This could be done by giving better product …