Trisakti Institute of Tourism Library
Since COVID 19 pandemic, business industry has been required to innovate to survive this downturn, where service quality is the main interest in this pandemic, not only service quality but promotion is also a major factor in someone consumer decision in business. By prioritizing service quality and promotion during COVID 19 pandemic, it will rebuild someone consumer decision in business…
Era pandemi covid – 19 sangat banyak berdampak pada semua industri sektor khususnya di bidang pariwisata yaitu industri perhotelan banyak mengalami penurunan, bahkan juga banyak hotel yang memaksa tutup karenanya sepi kunjungan wisata. Wisatawan pada masa ini yang kebutuhannya sudah mengarah pada mengandalkan suatu merek, inovasi pada layanan sehingga dapat mengupayakan menarik niat memb…
Penelitian ini dibuat bertujuan untuk menganalisa pengaruh kualitas makanan dan kualitas pelayanan terhadap kepuasan pelanggan di Papiri Coffee Jakarta.
The purpose of this research is to know how merchandise and retail service in Artotel, Jakarta and to know the factors that influenced the interest of purchase at Artotel, Jakarta.
This thesis explore the influence of brand performance and service quality towards guest decision to stay that adopted from a theory of consumer buying decisions.