Gaya APA

Shimp, T, A. (2007). Advertising, Promotion, and Other Aspects of Integrated Marketing Communications (Cetakan. Ketujuh). United States of America: Thomson .

Gaya MLA

Shimp, Terence, A.. "Advertising, Promotion, and Other Aspects of Integrated Marketing Communications". Cetakan. Ketujuh United States of America: Thomson , 2007. E-Book.